What is Referent Power and How do I Get Some?

Referent Power

How can referent power make me a better leader? Did you know that Nike pays Michael Jordan $50-60 million a year to sell shoes?  Wanna know why?  Two words:  Referent Power.  Take a likeable, successful person, have them endorse a product, and suddenly sales go up.  Why?  Because people identify with that person, maybe want […]

Six Power Sources for Leaders: Which ones do You Have?

power sources

One of the keys to effective leadership is understanding where your power to lead comes from.  Merely occupying a position with “leader” in the title doesn’t make people want to follow you.  But if you know what does get people’s attention, you will have a much better chance of leading your team to success.  By […]